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Lalit Modi has successfully turned business giants’ heads towards cricket
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The NFL, MLB, NBA, English Premier League and the NHL, the world’s most lucrative sports leagues, centred in both the USA and Europe, can only provide a cue to where the game will be heading in the near future, following the advent of the IPL. Revata S Silva finds out in his column in the Island, the Sri Lankan daily.
Mahendra Singh Dhoni’s estimated earning of US$ 10 m of endorsement income over the last year is more than, according to Forbes, the top baseball players Alex Rodriguez, Albert Pujols and Ryan Howard’s, combined income. No wonder, Dhoni, the Indian skipper, is the top in the highest earning cricketer’ list of The Forbes published last month.
